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WORK EXPERIENCE

FREELANCER
13 years

Fashion Marketing & Brand Management Specialist

SEO Fashion Copywriter

Product description
Page SEO improvement
Relevant content related to fashion
Consumer navigation analysis behavior on site
 

Fashion and Personal Stylist

Fashion Styling (editorial features and advertisements) 
Fashion Advising and personal shopping 
E-commerce

Interior Stylist

5 years

Content development for e-commerce / copywriting;

Product Description
Preparing, organizing and conducting photo shoots for e-commerce;
E-Merchandising / Management of the presentation of the brands websites.

1 year

Structuring and teaching of curricular units of Fashion Trends and Fashion Marketing

3 year

Responsible for brand image and its representation in the market in different media and channels of communication / communication;
Management of the brand's relationship with the media;
Development of content for newsletter and online advertising / copywriting;
Content Development for Blog

1 year

Fashion Production

Fashion Styling

Fashion Journalism

EDUCATION

2021 | Factory -Braga

Social Media Management;

Video Marketing;

Storytelling;

Digital RP;

Costumer WOW

Facebook Ads

Metrics Analytics

Online Advertising

SEO

Growth Hacking

2016 | Flag - Formação em Design, Criatividade e Comunicação

Storytelling

Copywriting for blogs;

Copywriting for email marketing;

Copywriting for SEO;

Copywriting for social media

2010 | Academia Looking | 16,5

Coaching

Make up and Hair advice

Fashion advising 

Personal shopping

Color advice

Workshop

2009 | Universidade Fernando Pessoa | 16

Specialized Journalism I / II;

Journalism Laboratory I / II;

History and Theory of Journalism;

Research Methodology;

Infographic and Editorial Design;

Archivism

2008 | Central Saint Martins College of Arts and Design (London) 

How to lay out and organize your work;

How to start a feature;

Putting together a still life shoot;

Accuracy;

Management structure and production processes in a magazine;

Public relations (PR);

Tools of the trade and essential contacts;

Advertising and editorial relationships within a magazine;

Useful fashion and magazine terminology. 

2008 | Central Saint Martins College of Arts and Design (London) 

The bubble up/ Trickle down effects;

Trend predictions and fashion forecasting;

Londonʼs Most Trendy/ Hot Spots.

2008 | Central Saint Martins College of Arts and Design, London

Personal Stylling;

Art Directing / Fashion Styling;

Styling for catalogues, lookbooks and advertising. 

2007 | Instituto Português de Fotografia, Porto 
2007 | A Barraca, Porto
2004-2007 | Universidade do Minho, Braga
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